PROJECT OVERVIEW

Covalent Studios partnered with Jon Basil Tequila to create It Takes Time, a compelling 5-episode social media series celebrating the artistry of patience and craftsmanship. Through intimate, interview-style videos, the series explores the journeys of artists, creators, and the meticulous process of crafting Jon Basil’s premium tequila. Each episode highlights the shared value of taking the time to create something exceptional, whether it’s a musical masterpiece or a world-class spirit. Presented on Instagram and other social media platforms, the series embodies the essence of Jon Basil Tequila while connecting with audiences through inspiring storytelling and authentic visuals.